John Edwards will be announcing his bid for the '08 presidential election tomorrow. I visited his website, just out of curiosity, because I basically know him as the 'handsome running mate' of John Kerry in the '04 elections (c'mon, I'm not the only who thinks that). Instantly, my eyes gravitated towards the word "MySpace." I'm thinking, "You're kidding, right? On MySpace?" Lo and behold, John Edwards is on MySpace. I scroll down some more on his site and find he's not only on MySpace but on Facebook, Flickr, and YouTube as well! Talk about reaching out to our generation!

Howard Dean changed the campaigning landscape with his blog and it's evolving even more. I'll say, The Big 4 are the way to go with getting the attention these days. It's not that we don't read the news (I read it obsessively), but when you have your foot in any of those 4 doors, it's almost guaranteed that you'll get our attention. Heck, if you have your foot in any social networking system, you're in. It's smart, it's simple, it's now. You can't deny the marketability and popularity of them. And when campaign time comes, all candidates will be doing the same (if they aren't already). Brace yourselves. This is now. We're listening, we're open, we're here.

27 December 2006


Hi, my name is Amy. Be well, and say hello!



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